Drake accuses Universal Music of inflating Kendrick Lamar’s ‘Not Like Us’



Drake and Kendrick Lamar’s feud has reached the legal level.

Drake, 38, filed a pre-action petition in a Manhattan court Monday against Universal Music Group and Spotify and alleged they created a “scheme” to boost the success of Lamar’s diss track “Not Like Us.”

In court documents obtained by The Post, Drake’s Frozen Moments LLC said that UMG — which distributes both rappers’ music — used “bots” to “artificially inflate” the song’s streams, which “deceived consumers” into thinking Lamar’s track was more popular than it was in reality.

Drake performs in Toronto on Nov. 7, 2024. Getty Images
Kendrick Lamar at the 2023 Met Gala. Getty Images for The Met Museum/Vogue

UMG was also accused of paying influencers to boost the song on social media and paying Apple to have its Siri feature “purposely misdirect users” to Lamar’s song. (Apple is not named in the petition.)

“UMG did not rely on chance, or even ordinary business practices,” Drake’s attorney said in the filing. “It instead launched a campaign to manipulate and saturate the streaming services and airwaves.”

Universal Music Group. REUTERS

Spotify, meanwhile, was accused of allowing UMG to license Lamar’s song at “reduced license fees.”

Regarding UMG’s motivations for allegedly boosting “Not Like Us,” Drake’s petition blamed “the desire of executives at Interscope” who wanted “to maximize their own profits.” (UMG owns Interscope.)

Spotify. AP
Kendrick Lamar performs at the 2023 Governors Ball. Getty Images

The documents noted that Drake’s filing is not yet a full lawsuit, but rather a “pre-action” petition. Under New York law, the petition aims to secure information before an official lawsuit is filed.

The Post has reached out to reps for Spotify and Lamar, 37, for comment.

A UMG spokesperson told The Post, “The suggestion that UMG would do anything to undermine any of its artists is offensive and untrue. We employ the highest ethical practices in our marketing and promotional campaigns. No amount of contrived and absurd legal arguments in this pre-action submission can mask the fact that fans choose the music they want to hear.”

Drake seen in Miami in March 2024. GC Images

The feud between Drake and Lamar has been going on since 2013. They’ve spent years trading subtle jabs at each other in their music, including in Lamar’s songs “Like That,” “Euphoria” and “6:16 in LA.”

In “Not Like Us,” which came out May 4, Lamar claimed Drake had sex with underage women — which Drake later denied.

Kendrick Lamar performs at Bonnaroo Music & Arts Festival in Manchester, Tenn. WireImage

The former “Degrassi: The Next Generation” star then released his own diss track, “The Heart Part 6,” where he alleged that he and his team planted fake stories for Lamar to use in his music amid their drama.

As noted in Drake’s petition, “Not Like Us” achieved huge success upon its release. It broke several records on Spotify and marked Lamar’s fourth No. 1 song on the Billboard Hot 100.

At the upcoming 2025 Grammys, the track is nominated for five awards including Record of the Year and Song of the Year.





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