Piper Rockelle, an 18-year-old influencer who first made a name for herself as a child on YouTube, has launched an OnlyFans account to kick off the new year — and she’s already raked in a pretty penny.
Just under 24 hours after launching the page on Jan. 1, Rockelle shared a screenshot of her earnings, claiming she made more than $2.9 million on the platform.
“My first day! Forever grateful,” she wrote on X.
In an earlier post, Rockelle claimed to have broken an OnlyFans record by earning $1 million “in less than an hour,” though that tweet has since been removed.
Rockelle first teased her decision to launch an OnlyFans page while speaking with Teen Vogue for a profile published on Aug. 21, the day she turned 18.
“It’s nobody’s decision but mine,” she said at the time. “I feel like if my viewers are allowed to joke about [me starting an Only Fans when I turn 18], then I am. You know what I mean? Why would I let them get the laugh when I should get it first? Because it’s my life, not theirs.”
Rockelle first caught the internet’s attention when she was just 8 years old, when her mom started posting videos of her on YouTube. Over the next few years, the online personality amassed millions of subscribers and eventually teamed up with other kid influencers in a group called the “Piper Squad.”
But in 2022, the Squad faced controversy when Rockelle’s mother, Tiffany Smith, was accused of harassment and abuse in a lawsuit brought by 11 teenagers and their parents. The allegations claimed the momager created “an emotionally, physically and sometimes sexually abusive environment,” in which Smith “oftentimes made wildly offensive and sexually explicit comments and innuendos” to the kids in the group.
Several of the plaintiffs also said they weren’t paid for the use of their likeness to promote Rockelle’s content, while all of them alleged there were times they had been promised compensation for work and appearances, but were never paid.
The Netflix series “Bad Influence: The Dark Side of Kidfluencing,” released in April 2025, explored those claims and featured parents speaking out about the alleged abuse.
While Smith has denied any wrongdoing, the case was resolved in October 2024, with the parties reaching a settlement of $1.85 million.