Queen Latifah‘s latest crowning achievement is WeightWatchers’ newly launched campaign for menopause care.
The Emmy and Grammy Award winner has partnered with the popular weight health company to be its first official spokeswoman for the program aimed specifically at menopausal women.
On Monday, the company — which filed for bankruptcy in May — released “WeightWatchers for Menopause” spots with Nelly’s sample of music great Chuck Brown’s classic “Bustin’ Loose” playing in the backdrop.
“Is it hot in here?” Latifah asks before answering, “Nah, girl, it’s just the menopause,” while modeling in front of a fan.
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Queen Latifah performs in 2024. (Getty)
The 55-year-old rapper, actress, singer, producer and entrepreneur recently wrapped her fifth and final season of “The Equalizer” on CBS. She previously had a long-term partnership with Cover Girl cosmetics, which launched her own successful Queen Collection line.
According to WeightWatchers, the “groundbreaking” program is a platform offering national medical care, nutrition and lifestyle support, and community resources with a model developed by physicians, menopause specialists, and fitness and nutrition experts to address the health needs of women during menopause transitions.
“Menopause has been a new journey for me—one that’s changed how I see and care for my body,” Latifah said in Monday’s announcement. “It’s shown me how important it is for women to have support that truly understands this stage of life. That’s why I’m proud to be the spokesperson for WeightWatchers’ new program.”
“For decades, WeightWatchers has helped women live healthier, more confident lives, and now they’re once again leading the way with care designed for menopause,” she said.
The “Ladies First” star is WeightWatchers newest high profile spokesperson since Oprah Winfrey parted ways with the brand in 2024.
The 71-year-old media mogul served on the company’s board of directors beginning in 2015 and appeared in its advertisements.
She revealed the reason for her departure was to avoid the appearance of a conflict of interest since WeightWatchers acquired a telehealth subscription service that provides access to prescription weight loss drugs.
“So I resigned from the board and I gave, donated, all of my shares to the National Museum of African American History [and Culture],” Winfrey shared.
Winfrey admitted in December 2023 that she used an unnamed weight loss medication, saying she’d “released [her] shame about it.”